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Consumer Trends in Seafood: Fish Belly from Wholesale, Sustainable Bay Area Fish Is the New Bacon

Chances are most of your customers have had fish belly before at sushi bars where it’s known as toro—fatty tuna belly. But that’s bluefin tuna, a species that has been overfished. Offering fish belly from sustainably harvested fish species–like salmon, halibut, and albacore tuna–feeds customers’ love for this rich cut of meat without the environmental…

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